ServiceInvestment Promotion
Connect your place with the companies it can serve.
We help places identify suitable European companies, understand the case for locating or expanding, and develop the relationships behind a considered investment decision.
01The commercial question
Why this location, for this company?
A credible proposition begins with what the place can deliver: infrastructure, access, capabilities and a practical route to operating there. Research connects that offer with the needs of specific companies.
The place’s offer
Define the activity you can support, available capacity, target sectors and the conditions a prospective operator needs to understand.
The company’s situation
Look at operations, markets served, supply chains, expansion plans and the roles involved in a location decision.
The reason to engage
Distinguish a plausible commercial fit from a confirmed project. Keep timing and unverified assumptions visible.
02What you receive
A location-specific company opportunity map.
A structured basis for choosing which relationships to develop, with an opportunity brief for each priority company.
Target thesis
The activities and company profiles that match the location’s commercial priorities.
European company map
A researched universe of potential operators, occupiers or investors, with agreed exclusions.
Company opportunity briefs
The location fit, supporting evidence, likely barriers and questions to explore.
Decision routes
Relevant operating entities, decision roles and possible routes into the conversation.
Engagement priorities
A considered next step for each reviewed company: research, introduction, discussion or later review.
A shared decision record
The reasons for prioritising or setting aside companies, ready for your commercial team.
03As the relationship develops
Stay useful through a long location decision.
Investment conversations can span planning cycles, site comparisons and several decision makers. The programme keeps the context available while reviewing changes that could affect the next step.
Follow the commercial situation
Review relevant developments such as a new export market, a facility decision or a change in operating strategy.
Support the next conversation
Prepare a focused brief, a comparison to investigate or the questions needed before a delegation or site visit.
Maintain the thread
Carry forward previous concerns, promised information and agreed timing. A company can remain a priority while the right action is to wait.
04Working together
Research and sales, in one rhythm.
LND brings the intelligence
Researches company and location fit, checks the evidence and prepares the next review of priority accounts.
Your team owns the relationship
Confirms the place’s offer, leads commercial discussions and provides the feedback needed to keep relationship context current.
We review what changes
Looks at better-qualified opportunities, useful conversations and agreed milestones, with investment outcomes assessed over their actual decision cycle.
Start with a Market & Company Map. Continue through a Market Development Programme when the task needs sustained work. We agree the active companies, research depth, responsibilities and review rhythm before the engagement begins.
06Next step
Which European companies belong in your location strategy?
Bring your place proposition, priority sectors and current company relationships. We can define the first useful market map or ongoing programme.